Last week, I attended the first annual OTASessions in Sioux Falls, S.D. The event was dreamed up by local dreamer (and I mean that in a good way) Hugh Weber. There were lots of people who answered the call, but Hugh deserves the credit for putting the event together.
Anyway, Hugh put out the call for reactions to OTASessions so I thought I'd blog my two cents worth. My primary takeaways (besides the pile of books pictured here)...
- Companies that show their bumps and bruises will get credit for it (Spike Jones). I find that so many companies think that every communication has to be spit-polished, vetted by everyone, thoroughly sanitized and (of course) can only be good news. The problem with that is that business is not simply a steady progression of positive news. So people will go elsewhere to get the negative news and because you weren't willing to provide it to them, they are more likely to ignore your positive news as well.
- Partially-finished art is more powerful because it invites the viewer to interact with it and add their own context (paraphrasing Jonathan Harris). Jonathan made many profound, inspirational points, but of all of them, this one stuck out the most. He said it in reference to a torn photo he found on the ground with a partial inscription on the back, but it is applicable to a lot of what we as bloggers (should) do. As writers, we often fail to remember that whatever we write is only half of the context of that work. The other half is the audience reaction. Many times I think my blog posts have to be the complete record. Sometimes it causes me to not post anything because I can't get it all done. I've had far more success when I throw out a partial thought and ask others to react to it.
Anyway, those are the two primary thoughts kicking around in my head following the event. Perhaps that will change as I start reading other reactions and the books I took home. In case you're interested, here are some other thoughts I tweeted throughout the day:
- congrats! well-deserved! RT @electricpulp: We just won the "Work. Play. Do Good. Award" from #otasessions. And @guykawasaki did intro vid!6:52 PM Mar 26th via PockeTwit
Enjoyed the #OTASessions Pre-Party tonight and looking forward to tomorrow